54757 ZIP Code — New Auburn, WI

Chippewa County, Wisconsin

ZIP code 54757 is located in New Auburn, Wisconsin, within Chippewa County. It covers approximately 155.49 square miles and serves a population of 3,533 residents. This is a standard ZIP code in the Central (CT) timezone, served by area code 534/715.

About ZIP code 54757

The housing stock consists of predominantly single-family detached homes. Most homes were built in the 2000s, giving the area an established character. Median home value is $205,000. Owner-occupancy is high at 88%, well above the national average.

Median household income is $64,412. 37% of households receive Social Security income, suggesting a notable retiree or disability population.

The dominant occupation class is management, business, and professional, with manufacturing as the leading industry. The average commute of 33 minutes is near the national average.

College attainment at 20% is below the national average, consistent with a trades and production-oriented local economy.

Overall, ZIP code 54757 reflects a community defined by high homeownership and a significant Social Security-dependent population.

3,533

population

155.49

sq mi land

Standard

ZIP type

Central (CT)

timezone

54757 ZIP code map

Cities in ZIP code 54757

Below are the cities the US Postal Service accepts for ZIP code 54757. Using any city not on this list may result in mail delivery delays.

City	Status
New Auburn	Acceptable
New Auburn	Preferred

Nearby ZIP codes

54728 Chetek (5.8 mi) 54724 Bloomer (9.3 mi) 54822 Cameron (13.4 mi) 54895 Weyerhaeuser (15.3 mi) 54730 Colfax (15.7 mi) 54763 Ridgeland (16.1 mi) 54733 Dallas (16.4 mi) 54748 Jim Falls (17.4 mi) 54772 Wheeler (18 mi) 54732 Cornell (18.6 mi)

Demographics updated 05/2026

Population
Total population	3,533
Population density	23 / sq mi
State FIPS	55
County FIPS	017

Geography
Land area	155.49 sq mi
Water area	8.30 sq mi
Latitude	45.2280
Longitude	-91.5531
Timezone	Central (CT)
Area code	534/715

Total population by age

Gender

Race & ethnicity

Economics updated 05/2026

Household income

Income range	This ZIP	County avg	State avg
Under $50k	43.4%	41.8%	39.4%
$50k – $100k	34.4%	32.7%	33.0%
$100k – $200k	20.0%	21.3%	22.4%
Over $200k	2.1%	4.2%	5.2%

Demographics & statistics

3,533

Population

People per sq mi

44.1

Median age

$64,412

Median household income

$32,494

Per capita income

$205,000

Median home value

$802

Median monthly rent

88.4%

Home ownership

14.0%

Poverty rate

5.4%

Unemployment

2,057

Housing units

20.3%

Bachelor's or higher

Age distribution

Male Female

100

Under 5

5–9

144

10–14

126

123

15–19

108

110

20–24

199

25–34

174

191

35–44

167

289

45–54

253

149

55–59

131

119

60–64

105

218

65–74

191

132

75–84

115

85+

← Male

Female →

Age summary

Group	Count	%
Under 18	791	22.4%
18 and over	2,742	77.6%
65 and over	689	19.5%
Median age	44.1 years

Race & ethnicity

White 94%

Two or more races 2.2%

Hispanic or Latino 1.9%

Other race 0.9%

Asian 0.6%

Black or African American 0.3%

American Indian / Alaska Native 0.1%

Group	Count	%
White	3,388	94%
Two or more races	78	2.2%
Hispanic or Latino	70	1.9%
Other race	33	0.9%
Asian	22	0.6%
Black or African American	10	0.3%
American Indian / Alaska Native	2	0.1%

Household income

Income range	This ZIP	County avg	State avg
Under $50k	43.4%	41.8%	39.4%
$50k – $100k	34.4%	32.7%	33.0%
$100k – $200k	20.0%	21.3%	22.4%
Over $200k	2.1%	4.2%	5.2%

Under $10k 2.9%

$10k–$15k 5.9%

$15k–$25k 5.9%

$25k–$35k 12.2%

$35k–$50k 12.1%

$50k–$75k 17.1%

$75k–$100k 16.3%

$100k–$150k 16.9%

$150k–$200k 6.8%

$200k+ 3.8%

Range	% of households
Under $10k	2.9%
$10k–$15k	5.9%
$15k–$25k	5.9%
$25k–$35k	12.2%
$35k–$50k	12.1%
$50k–$75k	17.1%
$75k–$100k	16.3%
$100k–$150k	16.9%
$150k–$200k	6.8%
$200k+	3.8%
Median income	$64,412

Housing

Home values

Under $50k 6.0%

$50k–$100k 6.3%

$100k–$150k 17.5%

$150k–$200k 18.6%

$200k–$300k 23.1%

$300k–$500k 18.2%

$500k–$1M 9.0%

$1M+ 1.3%

Housing overview

Metric	Value
Median home value	$205,000
Median rent / month	$802
Owner occupied	88.4%
Renter occupied	11.6%
Vacant	34.3%
Single-family detached	89.6%
Large apartment buildings	0.0%
Mobile homes	7.1%
Median rooms	5.6
Avg household size (owned)	2.40

Year built

Era	%
2020 or later	0.6%
2010–2019	7.3%
2000–2009	18.2%
1990–1999	16.2%
1980–1989	9.7%
1970–1979	14.1%
1960–1969	5.2%
1950–1959	5.5%
1940–1949	8.0%
1939 or earlier	15.1%

Bedrooms

Size	% of units
No bedroom (studio)	0.5%
1 bedroom	7.4%
2 bedrooms	27.3%
3 bedrooms	42.0%
4 bedrooms	15.9%
5+ bedrooms	6.9%

Vehicles per household

Vehicles	% of households
No vehicle	4.0%
1 vehicle	27.9%
2 vehicles	34.3%
3 or more	33.7%

Heating fuel

Fuel type	%
Utility gas	13.7%
Electricity	8.6%
Propane / LP gas	60.0%
Fuel oil	5.3%
Wood	11.3%
No fuel used	0.1%

Households & families

Household type	Count	%
Married-couple family	776	53.0%
Cohabiting couple	133	9.1%
Male householder, no spouse	292	19.9%
Female householder, no spouse	263	18.0%
Households with children under 18	407	27.8%
Households with seniors (65+)	524	35.8%
Average household size	2.41

Marital status

Status	Male	Female
Never married	29.4%	20.0%
Married	51.0%	56.4%
Separated	1.8%	1.2%
Widowed	3.3%	11.0%
Divorced	14.6%	11.5%

Education

Less than 9th grade 3.9%

Some HS, no diploma 4.5%

HS graduate 33.1%

Some college, no degree 22.4%

Associate's degree 15.9%

Bachelor's degree 11.6%

Graduate / professional 8.7%

Metric	%
HS diploma or higher	91.7%
Bachelor's or higher	20.3%

School enrollment (ages 3–17)

Type	Count	%
Nursery / preschool	64	8.2%
Kindergarten	27	3.5%
Elementary school	359	46.0%
High school	207	26.5%
College / grad school	124	15.9%

Employment

Industry of employment

Manufacturing 22.8%

Education & healthcare 18.4%

Retail trade 13.5%

Construction 13.4%

Transportation & utilities 5.9%

Professional & management 4.8%

Arts, food & hospitality 4.7%

Finance & real estate 3.7%

Agriculture & mining 3.1%

Wholesale trade 3.0%

Information 2.8%

Other services 2.6%

Public administration 1.2%

Occupation

Category	%
Management, business & arts	28.4%
Service	10.7%
Sales & office	17.6%
Natural resources & construction	17.3%
Production & transportation	26.0%

Employment type

Type	%
Private sector	82.1%
Government	6.4%
Self-employed	10.5%
Unpaid family workers	1.0%

Commute

Method	%
Drive alone	74.8%
Carpool	10.8%
Public transit	0.5%
Walk	1.4%
Work from home	11.7%
Other means	0.8%
Avg commute (minutes)	33.2

Poverty

All people 14.0%

Under 18 years 22.6%

18 and over 11.7%

Married-couple families 8.9%

Female-led households 26.3%

Income support

Source	% of households
Social Security	37.1%
Retirement income	24.1%
Supplemental Security	3.6%
Cash public assistance	1.2%
Food stamps / SNAP	11.1%

Health indicators

Condition	%
Obesity	35.6%
High blood pressure	32.9%
High cholesterol	34.8%
Diabetes	9.8%
Heart disease	6.8%
Stroke	3.1%
Asthma	9.7%
Arthritis	26.2%
Kidney disease	3.0%
Pulmonary disease	7.0%
Cancer	7.3%

Behavior / access	%
Smoking	19.1%
Binge drinking	24.1%
No physical activity	21.8%
Less than 7 hrs sleep	30.8%
Depression	20.6%
Fair or poor health	13.0%
Poor mental health	13.5%
Poor physical health	10.7%
No health insurance	10.4%
Visited doctor (checkup)	73.9%
Visited dentist	67.2%
Cholesterol screening	87.7%
Teeth loss	12.7%

Veterans & disability

Veterans	Count	%
Civilian veterans	198	7.2%

Disability	%
Any disability	11.1%
Under 18	3.8%
18–64 years	9.5%
65 and over	24.4%

Health insurance coverage

Type	%
Private insurance	65.5%
Public insurance	42.2%
No insurance	8.7%
Uninsured under 19	9.3%

Language & origin

Language spoken at home (age 5+)

Language	Count	%
English only	3,345	94.7%
Spanish	43	1.3%
Other Indo-European	25	0.7%
Asian & Pacific Islander	18	0.5%
Other languages	0	0.0%

Place of birth & citizenship

Origin	Count	%
Native born (US)	3,489	98.8%
Born in same state	3,463	98.0%
Born in different state	2,611	73.9%
Foreign born	26	0.7%
Naturalized citizen	44	1.2%
Not a US citizen	13	29.5%

Ancestry

Ancestry	Count	%
Polish	668	18.9%
Italian	394	11.2%
French	315	8.9%
Arab	128	3.6%

Ancestry	Count	%
English	41	1.2%
German	35	1%
Dutch	15	0.4%
Irish	3	0.1%

Technology access

Metric	% of households
Computer access	41.4%
Internet access	90.6%

Source: U.S. Census Bureau, American Community Survey 2025 estimates.

Frequently asked questions about ZIP code 54757

What city is ZIP code 54757 in?

ZIP code 54757 is primarily assigned to New Auburn, Wisconsin.

What county is ZIP code 54757 in?

ZIP code 54757 falls within Chippewa County, Wisconsin.

Is ZIP code 54757 mostly owner-occupied?

88% of occupied units in ZIP code 54757 are owner-occupied, well above the national average.

Does ZIP code 54757 have a large retiree population?

37% of households in ZIP code 54757 receive Social Security income, suggesting a significant retiree or disability population.

What is the population of ZIP code 54757?

ZIP code 54757 has an estimated population of 3,533 residents, with a density of 23 people per square mile.

What is the typical home value in ZIP code 54757?

The median home value in ZIP code 54757 is $205,000.

What timezone is ZIP code 54757 in?

ZIP code 54757 observes the CST timezone.